Cours du soir C4021 - The marketing and the digital age

Public cible

Professionnals, entrepreneurs and anyone wishing to discover the new digital marketing tools.

Objectives

  • Manage the new technologies related to marketing.
  • Learn how to use the new media platforms and to leverage their marketing tactics.
  • Manage the new marketing techniques and tools for the sales people.
  • Analyse and manage digital communities.
  • Implement and develop content marketing strategies.
  • Develop mobile marketing tactics.

Prerequisites

Successful completion of the module « Introduction to marketing » (C4005) or proof of equivalent certified knowledge.

Sessions

Il n'y a pas de cours de prévu dans les prochains jours.

Ce cours est lié à des profils