C4021 - The marketing and the digital age

Target audience

Professionnals, entrepreneurs and anyone wishing to discover the new digital marketing tools.

Objectives

  • Manage the new technologies related to marketing.
  • Learn how to use the new media platforms and to leverage their marketing tactics.
  • Manage the new marketing techniques and tools for the sales people.
  • Analyse and manage digital communities.
  • Implement and develop content marketing strategies.
  • Develop mobile marketing tactics.

Prerequisites

Successful completion of the course « Introduction to marketing » (C4005) or proof of equivalent certified knowledge.

Sessions

30.09.2026
ME
Cours en classe virtuelle
Classe virtuelle
180 €

This course is linked to profiles